Docs-to-Launch Checklist
Overview
Lorem ipsum dolor sit amet, consectetur adipiscing elit. This checklist ensures every feature release has complete content support.
Pre-Launch Checklist
Information Architecture
- Feature page created and linked in nav
- Docs updated with new behavior
- Limitations page reviewed
- Schema docs updated (if applicable)
Messaging
- Feature headline drafted
- 3 benefit bullets written
- “How it works” section complete
- Objection handling reviewed
- Proof points identified
Assets
- Changelog entry drafted
- Social post prepared
- Email update drafted (if major)
- Screenshot captured (if visual)
Feature Release Template
For Every Feature
Documentation
| Item | Status | Owner |
|---|---|---|
| Feature page | Lorem ipsum | Dolor sit |
| Docs update | Amet consectetur | Adipiscing elit |
| Schema update | Sed do | Eiusmod tempor |
Messaging
| Item | Status | Owner |
|---|---|---|
| Headline | Incididunt ut | Labore et |
| Benefits | Dolore magna | Aliqua ut |
| How it works | Enim ad | Minim veniam |
Assets
| Item | Status | Owner |
|---|---|---|
| Changelog | Quis nostrud | Exercitation |
| Social | Ullamco laboris | Nisi ut |
| Screenshots | Aliquip ex | Ea commodo |
Day 1 / Day 7 / Day 30 Content Plan
Day 1: Awareness
Lorem ipsum dolor sit amet, consectetur adipiscing elit:
- Feature announcement post
- Changelog published
- Documentation live
- Social posts scheduled
Day 7: Education
Sed do eiusmod tempor incididunt ut labore et dolore:
- Tutorial or walkthrough
- Common questions documented
- Community post (if applicable)
- Follow-up social post
Day 30: Optimization
Ut enim ad minim veniam, quis nostrud exercitation:
- User feedback reviewed
- Documentation refined
- FAQ updated
- Objection map updated
Content Types by Feature Size
Small Feature
| Content Type | Required | Optional |
|---|---|---|
| Docs update | ✓ | |
| Changelog | ✓ | |
| Social post | ✓ | |
| Feature page | ✓ |
Medium Feature
| Content Type | Required | Optional |
|---|---|---|
| Feature page | ✓ | |
| Docs update | ✓ | |
| Changelog | ✓ | |
| Social post | ✓ | |
| Tutorial | ✓ |
Major Feature
| Content Type | Required | Optional |
|---|---|---|
| Feature page | ✓ | |
| Docs section | ✓ | |
| Changelog | ✓ | |
| Social campaign | ✓ | |
| Tutorial | ✓ | |
| Email announcement | ✓ | |
| Community post | ✓ |
Quality Checklist
Before Publishing
- Spelling and grammar checked
- Links verified
- Screenshots current
- Mobile layout tested
- SEO fields complete
Messaging Quality
- Promise is clear
- Benefits are specific
- Proof is concrete
- Objections addressed
- CTA is visible
Technical Accuracy
- Schema examples correct
- Code snippets tested
- Edge cases documented
- Limitations acknowledged